If the thought of SEO makes you feel a little terrified, I’m going to change all that for you right now! I’ll teach you some of SEO basics every business owner needs to know, and with a little bit of knowledge and effort, you too can get your website ranking on Google! Firstly, SEO is not dark magic. SEO is not hard. SEO is not impossible. It’s also not quick. It’s never truly done. It is constantly evolving and you need to evolve with it. You’ve got two options really when it comes to SEO: Pay someone to do it (which costs money) OR Do it yourself (which takes time & effort) You need to decide straight up if you want to invest time and effort to DIY or if you want to invest money and pay a professional. Both have pros and cons so it’s up to you to decide which route to take. So you’ve built your website but you aren’t showing up on Google. What next? 1. Google Analytics The FIRST thing you NEED to do after creating your website is install Google Analytics. It is not a nice to have – it is a MUST … Continue reading 5 SEO Basics Every Business Owner Needs To Know