Why You Should Avoid A One-Page Website

When it comes to SEO, nothing is more frustrating than a one-page website. They might be all the rage and the ‘in thing’ to do, but trust me, if you want to rank well on search engines like Google, just don’t go near them. Here are just a few reasons why you should avoid a one-page website.   Only One Chance To Rank As the great Kate Toon says, ‘every page on your website is another ticket in the SEO lottery’. If you’ve just got one page, guess how many tickets you have? That’s right, just the one. Multiple pages allow you to target multiple keywords, giving you more chance of ranking on search engines like Google.   Slower Load Times If you’ve got an especially long one-page website, it can take much longer for your website to load. Lots of photos and videos? Say goodbye to your speed and hello to losing visitors.   High Bounce Rate When you’ve only got one page on your website, there is nowhere else for people to go. That means your bounce rate is going to be through the roof. Bounce rate is a great metric to check what content people are engaging … Continue reading Why You Should Avoid A One-Page Website