Can you believe it’s almost the end of the year already? I’m not sure where 2017 has gone but it’s been full on here at Cutting Edge Digital!
I thought I’d create a short round up of some of the interesting blogs, news and podcasts I’ve been checking out lately.
All of these will help you along your digital marketing journey, so if you’re planning on working on your online marketing in 2018, make sure you add these to your resources list.
Online Marketing News
New Features In AdWords
If you run AdWords you may have noticed Google has started rolling out the new user interface. But I suspect there has been a slow uptake (you can currently switch back to the ‘old’ version), as they keep announcing new features for AdWords that are only available if you use the new interface.
Get Wait Times On Local Search Results
Not only can Google now find you local restaurants but it can tell you what the current wait times are for a table! Apparently it is based upon anonymised historical data, but we all know Google is watching everything. Find out more about the new wait time feature on Google results here.
Choosing A Domain Name – Problogger
Choosing a domain name is often taken for granted, but it is a super important decision. Darren from Problogger has addressed this in one of his recent podcasts so take a listne to 4 Things To Consider When Choosing A Domain Name For Your Blog.
Imposter Syndrome – Kate Toon
Not strictly digital marketing related but, the fabulously talented Kate Toon has started a new podcast (where does she find the time?!) called Confessions Of A Misfit Entrepreneur. Her first podcast with Sharon Chisholm is definitely worth a listen if you own your own business – it’s all about something almost every single one of us struggles with – imposter syndrome. I found myself nodding along and agreeing with almost every sentence.
Blogs & Advice
Problogger doesn’t only address the needs of bloggers, but business owners who blog can get some great tips from their site. If you know how to write your blogs but have no idea how to format them to make them more readable, check out 4 WordPress Formatting Tips to Make Your Posts More Readable.
Migrating Your Site
It can be tricky to make sure everything carries over to your new website when you migrate it, to a new version, new platform or new theme. SEO is often forgotten about when site migrations are done, so Search Engine Land has a great article that gives you a complete site migration SEO checklist.